About us

We are a team of highly experienced marketers and communications experts who are also passionate about great food. We have wide food industry experience, a broad range of influential media contacts and strong relationships with food writers, features editors, Influencers, journalists and digital content creators across all media channels.

Food Marketing started in 2004, to provide PR, marketing and communications for businesses in the food, drink and hospitality sectors.

For the last 20 years, the team has worked with businesses from small artisan producers to multinational food companies providing specialist services across both retail and foodservice sectors. Our team has a strong understanding of marketing and brand strategy, digital and social media, original content creation, and the effective use of traditional media. We understand the principle of marketing and communications effectiveness and how they apply for different businesses. We have established relationships with a large group of Influencers, across multiple areas of interest.

Our team combines different strengths and complementary backgrounds to deliver the best services and solutions to our clients. To complement our in-house team, we also work with a group of great collaborators to cater to specific projects including design, branding, website development, photography and food styling.

Our Team

Carolyn Schofield
Director

Carolyn has over 20 years’ experience in marketing, advertising and communications. During her career she has worked agency and client side, for organisations ranging from corporates to start ups, in New Zealand and overseas. She is passionate about applying strategic marketing, brand building and creative effectiveness principles to help clients build their brands and their businesses.

Katie Thompson
Public Relations & Social Media Advisor

Katie, with a background in marketing and social media, holds a Bachelor of Arts degree in communications and marketing from the University of Otago. Katie is well-equipped to excel in the food marketing team, leveraging her expertise in customer service and communication strategies. Additionally, as an avid social media follower and passionate foodie who thrives in the kitchen, Katie brings a unique perspective and enthusiasm for culinary trends to the table. Her keen eye for social media trends can help drive innovative marketing campaigns and engage with a diverse audience across various platforms.